Old Spice is currently doing some very entertaining, innovative, and social media savvy marketing. Here’s a public G+ hangout interview of the finalists in Mr. Wolfdog’s search for an assistant. Engaging & hilarious.
Click here: mrwolfdog
Got a great tip today while reading Alyson Stanfield’s Art Biz Blog. Her post about Pinterest, Is the Pinterest Problem Really a Problem? included an update on Kirsten Kowalski’s Why I Tearfully Deleted My Pinterest Inspiration Boards, which as you may know, is a topic of interest to me.
Kowalski’s follow-up blog post describes a phone call she has with Pinterest founder Ben Silbermann. Silbermann asked if he could call her within hours of her initial blog post. During their talk, Kowalski learned that he was working with copyright lawyers. And they brainstormed a little too. They talked about the strengths and weaknesses of the current design of Pinterest and then Silbermann disclosed some some of his plans for the future of the online pinboard; there are changes on the way, but, according to Kowalski, we will have to “wait and see” Silbermann’s “on it.”
I can’t wait!
But I will. ;)
— Smart writing that people want to read (& share!). Well noted.
It was a short story about Moe literally using his own voice for his work. Moe was saying how early in his career he tried to sound like the stereotypical “Public Radio” voice and it sounded terrible (think Saturday Night Live skit). When he decided to use his own voice, things started working out really well.
Of course, that’s an eloquent way to illustrate how if you use your own voice in social media (or on your blog, or at your work, or in your poetry, or in your art), you will succeed. Very nicely put. But sometimes, easy to forget.(via bigboxcar)
A few days ago I launched an Etsy Team called Social Media WordCraft. The idea for the team sprung from my interest in social media, Etsy and content marketing. There’s such a wealth of talent and creativity on Etsy. I’m excited about working with team members to build meaningful seller profiles that are in their best interests. Not to mention their readers!
The video below is the first installment of our weekly workshop videos. Enjoy!